Tximista Lizarazu, CEO & Co-Founder of Fraîche, is a passionate sustainability advocate and visionary entrepreneur based in New York. With a background in the clothing industry in France, he co-founded Fraîche, pioneering a fresh approach to in-office food experiences. At Fraîche, Tximista leads a mission to make sustainable eating easy, enjoyable, and accessible by partnering with local, responsible food businesses and implementing green logistics to minimize environmental impact.